// From The CEO’s Desk //

Latest Posts

Apr
19
2011
From The CEO's Desk

// America’s Next Great Restaurant takes on kids

by // on Apr 19, 2011

America’s Next Great Restaurant takes on kids Allison has been recording America’s Next Great Restaurant on NBC, and I’ve been passively watching. But last night’s episode had me hooked as the contestants took on the most feared and vocally critical customers – kids. Some of the comments from the restauranteurs when they found out they…

Apr
17
2011
From The CEO's Desk

// What’s the deal with chocolate milk?

by // on Apr 17, 2011

What’s the deal with chocolate milk? Chocolate milk is on fire lately. I’m talking smoking hot. Like “move over, fruit juice – I’m coming for ya!” kind of hot. Jamie Oliver brought the conversation to prime time this past week, and I couldn’t be more excited about it. Most people who know me know I…

Jan
19
2011
From The CEO's Desk

// Courage in the form of a loveable Brit

by // on Jan 19, 2011

Courage in the form of a loveable Brit Courage is a guy standing on stage, asking a group of food service workers to change the way they do their jobs; jobs many of them have had for decades. Courage is a guy in a flannel and Birkenstocks, who moves his family to a different country…

Jan
12
2011
From The CEO's Desk

// Winter Market Blues

by // on Jan 12, 2011

Winter Market Blues This week, the farmer’s market was dreary and quiet. The anxiety of pending Holiday meals was gone. The cute packages of Christmas baked goods were back to their plain cellophane wrappers and the farmers were hiding under dripping tarps. I know because I drove by. I had excuses: not much cash, cranky…

Nov
16
2010
From The CEO's Desk

// Goodbye, Children’s Choice. Hello, Choicelunch!

by // on Nov 16, 2010

Goodbye, Children’s Choice. Hello, Choicelunch! If you’ve visited choicelunch.wpengine.com before, you’re probably noticing that the site looks different. WAY different. The hallmark candy apple red is gone, with the colors looking more “Granny Smith” than “Red Delicious”. And the scrawled “Children’s Choice” has been replaced with one word: Choicelunch. I’ve been on the other side…